kEY WORDS:
repeat, parallel, time, technology, future
INFLOW:
The movement of liquid or air into a place
DESIGN CONCEPT:
INFLOW bar is located in Shenzhen Hi-Tech Park, China, hence the style of the project based on technology and futurism. In the overall design of INFLOW. Using basic shapes and overlapping to create a “parallel world” - express the confrontation and see-saw battle between reality and the parallel world. The space separated the reality from the door, the time is moving yet it’s still; being full moon or crescent is all in tech and unnatural.
From the typography design to all visual elements all based on the idea of repetition, machinery, overlapping to create the tone of futurism and tech. The typeface is sharp with clear angles, the letter “O” is written in the form of digital number “0”; basic shapes overlapping and repeating express the idea of the confrontation and see-saw battle between reality and the parallel world. In the space design, to create the overlapping of reality and the INFLOW space, we tried to keep the original state of the space as much as possible. There were huge roof beams in the space, after we covered the facility tunnels, it naturally formed the overlapping cubical shapes. With the lights in the caved in parts, it formed the dreamy skylight effect. We use this cubical shapes idea into the overall space design: super long bar, devision of functional spaces, logo wall and the art installation. The materials used in print and the space, such as holographic paper, acrylic, metal paint etc, the materials’ characteristic to interact with the lights like penetrations and reflection to create the psychedelically visual effect.
Interior Design: Willow Design（未耒设计）
Visual Identity Design: Jiaxi Huang
Year Completed: 2020
www.jiaxihuang.com